Category: Entrepreneurs

Entrepreneur Marketing Tips For Creating A Sales Pitch

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Business marketing is a very important part of any business that wants to stir the attention of the right customers who would someday utilize the products or services of a company. A proper sales pitch is the core of any marketing portfolio because it brings in new customers and makes the old ones stay. One of the many purposes of business marketing is to make the customers feel that they have spent their money on a good investment, namely, your product.

The first thing that an entrepreneur should do when marketing his business is to create a meaningful company statement that can make an impact on its potential clients. Your company statement should target your potential customers’ situations so they’ll find it easy to relate to your company. This will also instill confidence in them since they now feel that they can trust your company and its products.

Customers are becoming very wise because of the number of competitions in the market to choose from. Creating a quality sales pitch will lend class, integrity and value to your products. So it is important that your pitch is the exact duplicate of what your company stands for and who is it functioning for. A weak sales pitch will not capture any attention and will only be a waste of money and effort.

The key to successfully market your business is to know how to highlight the advantages that your customers can benefit from your company. You need to place your customers in every angle of your sales pitch so they would feel they’re given importance. Not only should the sales pitch provide the benefits of the product but it should also describe how it can solve specific problems of the customers. To make an effective sales pitch, make it more about your customers and less about the product.

Qiqqa Entrepreneur Wins 5k

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James Jardine from the University of Cambridge in the UK won third prize in the post-graduate category of the Santander University Entrepreneurship Awards.

He scooped 5,000 for his company Qiqqa.com a company that provides free software which helps students and researchers manage information.

The awards aim to support and encourage university students to pursue their business ideas and are open to students from all 58 universities within the Santander programme.

To mark the fifth anniversary of Santander Universities in the UK, Santander chief executive, Ana Botn, announced an additional 1.5m of funding to UK universities, taking its total investment to 7 million during 2012, as well as 100 new mobility grants of 2,500 available to UK students to study abroad.

She also extended the banks support for small businesses with the launch of a new programme to place graduates from the countrys top universities on internships with SMEs across the UK.

The programme to encourage entrepreneurialism amongst graduates is a collaboration between Santander and its university partners and aims to promote the benefits of working for a SME to third-year or recently graduated students, while providing smaller businesses with an injection of talent not always easy to obtain by companies with limited administration resources.

Santander will work with its partner universities to find students and companies who will benefit most from the scheme and will help with placement and administration, including project management, as well as part-funding a basic salary for the students.

Ana Botn said: Youth unemployment and particularly graduate unemployment is one of the most pressing issues for the UK economy. We hope our new programme offering 500 student internships to SMEs can help provide our talented graduate community with the opportunity to gain vital experience in the work place, whilst opening their eyes to the benefits of working for smaller companies.

SMEs have not typically attempted to compete with the graduate recruitment schemes of the big FTSE players and we hope that this initiative will give a wider range of companies the benefit of fresh, young talent.

As the engines of progress and invention, universities have an important role to play in incubating the enterprises of tomorrow. Santander is proud to be supporting and recognising the entrepreneurial skills demonstrated by students through our Entrepreneurship Awards, as well as announcing an additional 1.5 million of funding to support British universities, taking our total investment to 7 million in the UK and 120 million globally, this year.
Photograph:James Jardine receiving his prize from Santander chief executive, Ana Botn

An Entrepreneurs Guide To 2,500 Cheap Brochures Printing 85×11

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An entrepreneur can boost the visibility of his product or service by using a 2,500 Cheap Brochures Printing 85×11. This marketing tool, which uses colorful printing and high-quality paper, contains basic information such as products or services, contact information and additional customer benefits that will initially promote the business.

It is important for entrepreneurs to invest on creative foldable brochures because of its ability to draw peoples attention and stir up their curiosity. An effective brochure focuses on customers wants and needs and can transform random people into loyal patrons, which will subsequently improve a business profitability. This marketing tool can definitely help a small-scale business expand into a larger entity.

The beauty of a 2,500 Cheap Brochures Printing 85×11 is the huge potential for creativity and information. Here are some guidelines in crafting an effective brochure for your business:

1.Planning

One by one, make a list of the information that you want to put on your brochure. This includes products, services, pricing, contact information and photos. The information should be complete enough to answer initial questions from customers. Next, create an appropriate theme for your brochure. For example, an entrepreneur with a catering business may focus on childrens birthday parties and create a kids party-inspired brochure to attract specific clientele. Once youve decided on the theme, consider the physical make of your brochure. Will you use glossy or matte paper? Should the brochure be colored or black & white? Subsequently, settle on a cover photo together with a strong headline, such as Its Time to Step Up! or Take Pleasure in Your Retirement!As soon as youve created a cohesive idea for your foldable brochure, you can start with the design process.

2.Designing

This foldable brochure consists of 3 major parts: the front, interior and back sections. Here are ways of designing each panel:

Front section this panel contains the headline and pictures that should immediately attract customers needs and wants. The images on the front panel should be catchy enough for people to want to read the interior sections of your brochure.

Interior section the conventional design includes a list of products, services, and prices separated on each panel. However, if you want a more visually appealing design, you may create a layout that spreads across all sections with supporting images such as maps, product specifications, graphs and testimonials. Just make sure that image placement is well-organized so that customers will appreciate the design without losing vital information. Once customers see that the brochure looks professionally-made, they will be more interested in what your business is offering.

Back section – contact information is found in this panel, including the address, phone numbers, e-mails, and websites. Likewise, perforated coupons for product discounts or free items can be included at the back. Finally, if you want to create a lasting impression, place a final tag line that reinforces your front section headline, such as Its Time to Step Up With XYZ Company!

Are You Being A Resourceful Manager and Entrepreneur

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Information is much easier to gain access to nowadays because of the continual advances in technology that are going on day after day. The expansion and swiftness of the Internet is a central example of how technology has revolutionized over time. The Internet is proving to be the most suitable and resourceful place to find information and expand your business.

So why do so many people still fall short to achieve results?

Anthony Robbins is one individual who provides a ton of valuable knowledge (hence the reason he is very successful). He says that the reason why so many people fail is because of the excuses they create. He calls them limited resources. These limited resources (excuses) owned by the majority of people consist of:
Not enough money
Not enough time
Lack of personnel
Not the right technology
Not knowing how to plan or inadequate planning
Lack of quality leadership

The mass majority of business owners blame their failures on a lack of resources. But let’s look at some of the most successful entrepreneurs and leaders:
Bill Gates: Bought MS-DOS for $50k and sold it to IBM for over $50m
Richard Branson: Billionaire entrepreneur. Started a student magazine and selling music he liked in his garage – creator of Virgin)
Steve Jobs: Co-founder of Apple
Oprah Winfrey: Unfavourable circumstances during early childhood – Now a role model and inspiration to countless people especially African Americans simultaneously hosting her own talk show)
Lance Armstrong: Won the Tour de France 7 years in a row after beating testicular cancer
Mark Zuckerberg: Co-founder of Facebook. Originally designed as a network so only college students could interact, share photos and videos. Now it is a worldwide phenomenon

They used their characteristics, positive attitudes, past experiences, took action and have now created much more resources. There is an abundance in available resources waiting for us all to make use of. Successful entrepreneurs and leaders do not believe in limited resources.

It is no one else’s fault if you are letting your emotions, your mindset, and your stance prevent you from taking action. It’s your responsibility to be successful. Your life has an incredible calling. It’s time for you to wake up and capture the opportunity. Rather than worrying or complaining about information overload, how about think about how lucky you are to have all this information and knowledge right in front of you? The majority of people in the planet have no chance of achieving what you can because they have no Internet access!

Being an entrepreneur is the VEHICLE for which you create financial freedom and to “drive” anywhere you please to do anything you want. You either face the challenges or run away back to the drone known as the rat race.

You are the leader you’ve been looking for.

All Top Entrepreneurs Have It Passion

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Looking at the top entrepreneurs in any field will show one common quality to which they can attribute their successes. In most every case their business success is a direct by-product for the passion they possess. No where is this more true than with internet entrepreneurs being that in most instances their passion is their chief major resource. For many working online their financial resources are limited therefore they must call upon other resources to compensate as a result. So why does being passionate play such an essential role in the financial ‘fates’ of successful entrepreneurs?

Here is a look at 3 huge benefit this one particular quality offers anybody working online in terms of their ability to achieve business success!

Excitement Initiates Action

For many taking the first step is the most difficult part of carrying out any plan. The excitement produced by being passionate helps to push people to take immediate action. As many know the first step is usually the hardest one to take but successful entrepreneurs use their enthusiasm to overcome this hurdle.

Enthusiasm Drives You On

The energy supplied by an enthusiastic mood helps to propel internet entrepreneurs further into any new project or business venture thus creating momentum. As progress is seen moods are driven higher and so is the level of motivation as well. This is a good position to be in because after seeing progress you also know the concept or ideas you are pursuing actually work.

Resilience Drives You Even Further

Now it is unrealistic to assume there will not be glitches or set backs to contend with but when they do arise your passion helps to minimize any disappointment or discouragement. The tendency is to continue moving forward and the attitude is you will not be denied and this is what is needed to achieve business success. The willingness to do what it takes to get the job done and passion helps to provide and nurture this willingness!

The top entrepreneurs in just about every field all share a common bond insofar as a certain quality they all possess. Being passionate about their business pursuits seems to be an very important factor as to how many successful entrepreneurs reach their goals. In fact no where is this more evident than with the vast majority of internet entrepreneurs. For many working online financial resources are limited therefore what they lack in capital has to be made up for in their efforts and determination. Passion serve as a great resource, as the discussion above explains, for supplying the necessary drive and resilience needed for business success. If this is a ‘resource’ you have in abundance than channeling your efforts online seems to be the way for you to go!

Earning As a Forum Entrepreneur

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With the increasing number of forums created now and then, more and more Internet users are sharing and looking for some quick information on this great learning platform. Creative Forum Entrepreneurs, seeing this opportunity, grab the chance to generate revenue in these forums. This article will illustrate how a Forum Entrepreneur gain tremendously income by simply participating in the forums.

There are many forums that offer free marketplace for the members to trade freely. Some of these popular forums tor the Webmasters are DigitalPoint, WebMaster-Talk, NamePros, WebHostingTalk and EarnersForum. These forums offer a great opportunity for everyone to earn money by selling products or services.

Many forum members would have knew that they can simply sell their products or services if they own them respectively. However, is it possible for someone to generate income if he / she does not own any products or offer any services? The answer is yes, absolutely. In fact, I have been selling and promoting other people’s product in the forums most of the time. This is the power of outsource.

By outsourcing the correct product to the right market, you can simply earn by managing the customers and push the orders to your service providers. If you were to look in any forums, you will notice that there are many services offered by various Entrepreneurs.

There are also several other ways to profit as a Forum Entrepreneur. For example, you can look out for profitable sites in the forums and buy them to maintain or sell off for a quick profit. These may not be as easy for the new forum members but this is definitely a good area to study especially if you are looking for long term profit online.

Forum Entrepreneurs do not mean selling your products in the forums or creating a discussion platform for the Internet users. They simply make use of several targeted forums to look for great services and generate profit by outsourcing.

To conclude, earning as a Forum Entrepreneur is much easier than creating your own product or services and sell them in the forums or other places. Be creative and look out for online opportunities and think about how to repackage that particular service.

Entrepreneur Spirit 3

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Some people think becoming an entrepreneur is so difficult. They often think that to be an entrepreneur, money is the main factor. Actually, there is something else such as mental preparation that plays an important role.

Some people choose to be entrepreneurs because they do not want to suffer tight competition in the workforce, to have the desire for unlimited earnings, to have the freedom to determine their own destiny, and to be more independent or to have extra satisfaction on their personal achievement.

In the early stages of becoming entrepreneurs, however, people should realize that their income can be less than before, no more company allowances. Not mentioning that they have to work harder and longer hours, with the responsibility of employing their workers.

Moreover, they should cope with critics from their environment about how stupid they are for letting go such a good job with good payments and benefits.

People should have more than one income source, but by being entrepreneurs, they are working for themselves, and they alone will determine how much they want to earn and how.

Tips for new entrepreneurs:
Start with a low working capital, so people can minimize their potential loss that may occur.
The other advantage is to train to survive in the new business with minimum facilities.
Be flexible; entrepreneurs should revise their business concept with current trends and economical conditions.
It is recommended to have a mentor who can share knowledge and give advises on critical points.
Start with your hobbies.
By doing so, hopefully they can cope with the frustration and do not give up when they have to deal with difficulties.
Sometimes it is a good idea to do a completely new business idea that might bring less competitors.

Starting a new business needs capital. It is a safe way to use their own savings, because they do not have to pay interests or risk their assets when taking business loans from a local bank.

Avoiding interests should be considered since it is hard for a new business to gain profits during its first months of operation. It can take their breath away to pay high interests.

For people with a strong network, they can look for partners to cooperate with, so they also can share the capital.

Having a business does not mean that people will earn profits right away. Entrepreneurs should think about getting loyal customers and give them competitive services.

After a business has been developed, entrepreneurs might need employees. it is important to put honesty as the first criteria. It is a fact that honest people become rare nowadays, and you do not want to be cheated by your employees.

Last but not least, entrepreneurs should understand that running a business is a process. There will be some critical moments before they can earn a stable profit.

Entrepreneurial Readiness- Its Not Just Financial

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Preparing yourself to become an entrepreneur means becoming a whole person. This means preparing yourself spiritually to be an entrepreneur as well as financially and mentally.

Youre not going to be able to operate a business unless youre a whole person, and you cant be a whole person unless youre spiritual. And this means being spiritual according to your own definition of the word.

One definition of spirituality is a sensitivity to, or concern with, non-material values, as distinguished from material concerns. Perhaps you consider yourself spiritual in this sense.

Or, maybe you feel that worshiping and believing in a higher power makes you a spiritual person. Just as the definition of success is different for each person, so is the meaning of being spiritual but it is something that will help all of us on our journey.

For me, being spiritual means having a living, loving relationship with God the heavenly Father, in with, and through His Son, Jesus Christ, by way of the power of the Holy Spirit. It is the essence of this spiritual relationship which helps me find my whole self.

When youre a whole person, your business will click, and you will click. If you arent a whole person if you ignore your spiritual dimension both your business and your personal life will be incomplete.

Preparing yourself socially to be an entrepreneur means understanding how your business fits into the larger context of your life. You have to remember that you have family and friends, and have to keep them informed of your plans and goals, and involve them in your business decisions.

When the people around you have bought into what you want to do, youll receive strength and support from them, which will speed you to your success.

Social preparation also means understanding that there is a social side to business. Make it a point to get involved in at least one business organization in your area. Whether you join the Chamber of Commerce, Rotary, the Lions Club or some other type of business organization, you will experience social growth, a well as the having the means to participate in many good networking opportunities.

Getting collected is a natural outgrowth of getting comfortable. Once you have made all your preparations and have actually started doing business, its your approach thats going to define your business.

If youve already gotten comfortable with an ever changing business, youll be able to remain collected and professional, calm and self-possessed as an entrepreneur.

Are You an Entrepreneur in Employee’s Clothing

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There are a lot of people out there who hate doing what they do. Even you may be just another one of them. This general dissatisfaction in having to work hard only to watch other grow rapidly up the stairs of social status leaning on your shoulders whereas you yourself are left behind has led to the emergence of a whole new breed of entrepreneurs. These people dont settle for what they have but they thrive on their quest for the best that they can themselves achieve. Not many people realize that the internet has more to offers than meets the eye. Even now, a lot of people still want to stick to regular day jobs in hope that this gives them some sort of assurance or security. Unlike these people, many have actually realized the potential of the internet in making things happen.

Any good internet entrepreneur will make a killing out of a zilch of an investment to start with. Not to mention, the convenience and comforts that you present yourself with once you be have your own internet business.

Many people feel it is life changing and requires a lot of your investment in order to become an entrepreneur. That is absolutely true. However, the kind of investment that you are needed to make varies a lot nowadays as compared to conventional views. Entrepreneurs on the internet deal I a lot of unconventional things. Investment is a necessity to the starting up of any business. But for an internet business, all you need to invest in is your own hard work and as much time as you can spend. Signing up a few forms here and there to having your own website for promoting various products or even selling them to offering a service that you excel in personally; no matter what your forte is, you are destined to enjoy being able to be your own boss.

Even when you have a job on the internet you can still be as much an entrepreneur as anyone else on the internet. The kind of jobs available over the internet include affiliate marketing, revenue sharing affiliate marketing, blogging and even posting your views and reviews on social networks and reviewing web sites. In each of these cases you will not be working under the orders of any kind of bosses. You shall be paid for what you work and what your work generates as revenue. In most cases your designation will not be that of an employee; rather you will be referred to as a partner. The internet has really unleashed all kind of opportunities and avenues to soar your earnings. So, if you are one of those who as tired of working to see your boss make profits, the internet awaits you.

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Singapore Business Registration Guide for Foreign Entrepreneurs

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A person with his own business enjoys more financial independence and greater control on his financial status. But to succeed in any venture, it is important for anyone to visualize first his goals, business structure to follow, and other related details before proceeding to his business. Three Basic Types of Business Entities

The first thing an entrepreneur should decide is what type of business entity he wants to adopt before he starts the application for Singapore business registration.

Is it sole proprietorship in which he would be the only owner and will enjoy full control? Is it partnership in which he can have up to 20 business partners which means more funding? Or is it private limited company (or corporation) in which his business will enjoy perpetual existence while his personal assets are protected from the debts and losses of his company?

Every business entity has its own pros and cons which must be greatly considered. However, most experts agree that a private limited company is the most ideal for entrepreneurs with a long-term goal for their business as this setup will allow them to enjoy protection of asset, attractive corporate incentives, and other benefits.

The Products and Services

Bonafide entrepreneurs have always associated their products and services to their target-market so they can estimate the amount of capital they will need, equipment and materials to be purchased, and the level of quality they should offer.

Meanwhile, these questions can guide budding entrepreneurs on deciding on what products or services they should offer: What are my niche skills and interests that can generate profit? What is the estimated profit of my product? Can it be easily sold? It is easy to produce? Does it have an existing target-market?

Competitive and Market Analysis

One of the most important things any entrepreneurs should do is examine the business environment which includes the existing competition, different types of consumers, media, social norms, and other factors which can have a direct and indirect impact on their business.

When conducting competitive analysis, most experts agree that these four factors should be the main focus of entrepreneurs: who are the direct and indirect competitors, the specific market of competitors, the number of years they have been operating, and how do they attract their target-market.

Operations of a Business

Operations usually include the location, how many employees a certain business will need, the equipment, machinery, suppliers, materials, ways to track inventory and sales, and other related-issues.

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